You should read my blog, because I always have exciting and challenging assignments and quite often a story or two to tell! I’ll keep you posted.
We are working on a new campaign aimed at Pathology Labs, specifically Haematology.
At the heart of any sales campaign is the Campaign Plan, which is developed by all team members to ensure we have an opportunity to put our views across. The plan details the target audience, the approach and the specific services that will be offered.
The most exciting part of the process is the campaign launch! Its very satisfying when the first few sales calls come back with active contacts.
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